Music ranking: Top 5 in Germany, Top 10 in UK


International Burst Campaign iOS / Android

The challenge:

Deezer aimed to reach Top 10 and Top 25 rankings in different markets around the world during the busy Christmas season of 2013

The solution:

With its gBoost product, glispa was able to successfully boost rankings of the Deezer app in the Apple store in multiple markets, by aggregating all publishers and app discovery providers at the same time. In addition to classic banner campaigns, glispa also promoted the app with video.

The results:

As the first partner to run burst campaigns for Deezer in markets outside of France, glispa delivered higher app store rankings for the Deezer app in the following countries within a one week period:

Overall ranking:

Top 10: Brazil and Mexico
Top 25: Germany

Music ranking:

Top 5: Germany
Top 10: UK