Black Friday and Cyber Monday 2018: Is your app marketing strategy ready?
A month prior to the event, the countdown to the weekend of Black Friday and…
White Nights 2018: What’s on the agenda for mobile marketers in Russia?
In our latest #GlispaOnTheRoad blog, we share some insights from a recent…
Play the game, not the field: Mobile strategies for 11/11 and 12/12 2018
Started by Chinese company Alibaba as an anti-Valentine’s day for singletons,…
Why is everyone still talking about mobile retargeting?
Everyone knows the value of retargeting for e-commerce players. You don’t need…
How mobile apps shape the way I travel through Southeast Asia
For our #GlispaOnTheRoad series, we caught up with Julie Huang, Head of…
Are you following these 3 creative steps when making your ad more effective?
With the proliferation of mobile over the past few years, advertising has…